30-Day Alignment Guarantee
If after 30 days you don't believe we're the right outbound partner, you won't pay your first month's service fee.
The one-off campaign setup fee remains payable.
300+ CLIENTS SERVED · 7 YEARS IN BUSINESS
More Qualified UK Sales Meetings. Without Hiring More Salespeople.
Experienced UK-based salespeople get your business in front of the decision-makers you want to reach.
Answer 4 quick questions to see if our service is right for your business.
Step 1 of 4
300+Clients served
7 yearsIn business
A done-for-you outbound service built around real conversations with UK decision-makers.
We handle the targeting, prospect data, messaging and campaign operations. Our experienced B2B salespeople then pick up the phone, reach the right decision-makers and uncover genuine sales opportunities.
Trusted by teams at
On this call we’ll
- Understand your business, ideal customers and sales objectives.
- Explain how we'd approach reaching your target decision-makers by phone.
- Give you an honest assessment of whether our service makes commercial sense for your business.
Sound familiar?
Growing a B2B business shouldn't depend on luck.
“Most of our new business still comes from referrals. We can't switch it on when we need it.”
“Our pipeline is full one quarter and empty the next.”
“Our sales team spends more time researching and admin than actually talking to prospects.”
“We've tried lead gen agencies and automated emails. Lots of activity, few real meetings.”
“We can't get past gatekeepers to the decision-makers we actually want to win.”
“Hiring and training our own SDRs has been slow, expensive and hard to keep.”
30-Day Alignment Guarantee
The three pillars
Three things that make our outbound approach different.
Phone-led
Real conversations with the decision-makers you want to reach, rather than relying on automated email or LinkedIn outreach.
Senior sales reps
Experienced B2B sales professionals who can hold meaningful, commercially informed conversations with senior decision-makers.
Systems that free up talk time
We handle research, targeting, prospect data and administration, allowing our salespeople to focus on speaking with potential customers.
Real client results
Real results from businesses that trusted us to build their sales pipeline.
Across different B2B markets and sales cycles, the objective stayed the same: more qualified conversations with the right decision-makers.
8+
Qualified meetings delivered each month for 18 months straight
£2m+
Sales pipeline generated in six months
12
Meetings booked every month on average
120
Leads generated, worth £300k+ in business in six months
150
Meetings generated in 12 months for two account executives
96
Reseller appointments, bringing 70 new direct customers in six months
The goal is not more activity. It’s a consistent source of qualified sales opportunities your business can plan around.
Who we work best with
B2B
Business model
Targeting the UK
Target market
500+
Potential UK customer companies
£30,000+
Customer lifetime value
Results from teams like yours
Real clients, in their own words.
“We have proposals worth over £500,000, which is amazing!”
Martyn BarnettPresident and Managing Director, Ground Support Labs
“We’ve closed 120,000 GBP in business from the 1st 3 months”
Thomas OldhamManaging Director, WebMotion Media
“They helped secure our largest client and generated over £70,000 in new revenue”
Tal ZoharFounder, ArtuData
“After three months of outstanding results with the Lead Gen Dept, we noticed a significant improvement in both the quality and volume of our leads. This success led us to terminate our agreement with another supplier and double our efforts with the Lead Gen Dept.”
Michael KellawayEU Managing Director, AVI-SPL“Connor and the Lead Gen Dept. have been indispensable to our success. We wouldn't be where we are now without them. They delivered 96 meetings in just 6 months, significantly propelling our growth.”
Billel RidelleFounder, Sweep
“We generated an ROI of 400% in our first year.”
Howard WilliamsCommercial Director, Parker Software
FAQ
Questions before you book
Who is this for?
Our service works best for B2B businesses selling into the UK, typically with a customer lifetime value of £30,000 or more and at least 500 potential UK customer companies. These are our usual fit criteria rather than absolute requirements. If your business falls slightly outside them, there may still be a way we can help.
Who actually makes the calls?
Experienced B2B salespeople. Our senior SDR model uses UK residents with the local accent and 10+ years' sales experience.
Why is the approach phone-led?
Senior decision-makers are flooded with automated email and LinkedIn outreach. A real conversation uncovers context an automated sequence cannot, including upcoming projects, current suppliers and whether there is a genuine opportunity.
What does the support team handle?
Research, data, targeting and administration are handled around the sales reps, so their time stays focused on quality conversations with the right prospects.
What is the 30-Day Alignment Guarantee?
We want you to feel confident about choosing us as your outbound partner. You'll experience how our team works during the first 30 days. If you don't believe we're the right fit at the end of that period, you won't pay your first month's service fee. The one-off campaign setup fee is separate and remains payable.
Is the setup fee included in the guarantee?
No. There is a separate, one-off setup fee covering the initial targeting, data preparation, messaging and campaign infrastructure. This remains payable regardless of whether you choose to continue after the first 30 days.
Could we help you build a more consistent sales pipeline?
Let’s look at your business, the customers you want to win and whether our phone-led approach could make a meaningful difference. We’ll give you an honest assessment of what could realistically work.